WELGO

WELGO is a company specializing in the subscription-based rental of cargo bikes for families. Established in 2023, WELGO offers flexible rental periods ranging from 1 to 36 months without commitment. Their service includes insurance, GPS-connected bikes for tracking, and inclusive maintenance and delivery.
 

WELGO's business model caters to various customer personas, including single mothers, families living in suburban areas, and professionals such as bankers and actors, each seeking affordable and reliable biking solutions. The company has optimized its customer journey, leveraging SEO boosted by ChatGPT, an online configurator, and personalized rental services. Their City Manager plays a vital role in providing expert guidance to each family, ensuring the delivery of configured bikes ready for use.
 

The company's strategic expansion plans include establishing a strong leadership presence and operational teams in each country of activity, focusing on profitability and efficiency. WELGO aims to be a market leader and reference in family bike rental, operating in major cities with well-known and recognized bikes and creating a universal bike model for local franchise networks.
 

Their fleet management involves automation and digitalization, with a mobile app and an Admin Dashboard. The founding team includes Angelino Capretti (Co-Founder & COO/CFO), Nicolas Deparis (Co-Founder & CEO), and Loic Pinel (Co-Founder & CTO), each bringing expertise from previous ventures and industry experience.
 

WELGO's strategic collaborations with renowned partners in bike finance and refurbishment services support their business model. They focus on key events like the 2024 Olympics and Paralympics for strategic growth, aiming for a significant customer base and profitability.
 

In summary, WELGO is a forward-thinking, customer-centric organization focused on providing flexible, high-quality bike rental services for families, supported by a strong operational foundation and strategic partnerships.